Privacy Policy

Data Protection Statement

A. Data Controller

We are pleased that you are visiting a website of Volkswagen AG, Berliner Ring 2, 38440 Wolfsburg, Germany,, registered in the Commercial Register of the Municipal Court Braunschweig (Braunschweig District Court) under No. HRB 100484 (Commercial Register, Section B) (“Volkswagen AG”). The following paragraphs provide information on the processing of your personal data by Volkswagen AG in connection with your visit to the website.

B. Processing of your personal data

I. Processing of protocol data

When you visit our website, we process the following log files from you, which do not allow any inference to your person:

  • An anonymous cookie ID which does not make it possible to infer your IP address,
  • The operating system you are using, the web browser you are using and the screen resolution settings which you are using,
  • The web sites which you have visited of us and
  • The web site from which you are visiting our web site.

The legal basis for processing this personal data is our legitimate interest of being able to provide the website properly (Article 6 paragraph 1 letter f GDPR). This personal data is only being processed as long as you access our website.


II. Contact form

You can contact us via a contact form and send us a request. In this context we process the following data: name, e-mail address, subject and message. We process the data provided by you in order to contact you and process your request (cf. Article 6 Paragraph 1 letter b GDPR).

We will delete your data as soon as we have answered your enquiry to your satisfaction, unless other retention periods (e.g. tax retention periods) prevent this.

C. Use of Cookies and Tracking Tools

I. General Information

Volkswagen AG uses various cookies on its websites. Cookies are small files containing configuration information that are stored on your end device. Cookies can basically be divided into three categories. There are cookies which are essential for the functionality of the website (so-called functional cookies), cookies which increase the level of comfort when visiting a website and, for example, save your language settings (so-called comfort cookies) and cookies which are used to create a pseudonymised user profile (so-called tracking cookies). This website only uses functional and tracking cookies.

The processing of functional cookies is necessary to enable you to visit the website (Article 6 Paragraph 1 letter b GDPR).

Tracking cookies are only set if the website visitor has given his/her consent (Article 6 Paragraph 1 letter a GDPR). Consent is given via the so-called cookie banner, which must be actively clicked on.

You can revoke your consent to the data processing described above by using the listed cookies and tracking tools at any time with effect for the future by clicking on the following link and changing your currently set preferences in our Cookie Consent Manager:

For more information about our cookies, please see the Cookie Policy and the following.

  • Investis
    Investis is a tag management service tool and provides price information. Investis itself does not collect any personal data.
  • Ensighten
    Ensighten is a tag management tool and controls the tag integrations described here.Ensighten itself does not collect any personal data.

II. Adobe Analytics

This website uses the web analysis tool Adobe Analytics to evaluate user access to this website. Data processing is in so far is based on your consent (Article 6 paragraph 1 letter a GDPR).

For evaluation purposes, cookies are stored on your end device and information about them is collected, which is also stored on servers of our data processor Adobe Systems Software Ireland Limited (“Adobe”). Access to the information by Adobe Systems Incorporated, a U.S.-based company, cannot be excluded. EU standard contractual clauses have been agreed to, to offer adequate safeguards on data protection for the processing in non-European countries. You have the right to be informed about this standard contract as part of the information provided.

A direct personal reference of the information stored on the Adobe servers is excluded, because Adobe Analytics is used with the settings “Before Geo-Lookup: Replace visitor’s last IP octet with 0” and “Obfuscate IP-Removed”. The setting “Before Geo-Lookup: Replace visitor’s last IP octet with 0” ensures that the IP address is anonymized by replacing the last octet of the IP address with zeros before this so-called geolocalization. The approximate location of the user is added to the tracking packet for statistical evaluation, which still contains the full IP address. Before the tracking packet is saved, the IP address is replaced by a single fixed IP address – this is called a generic IP address – if the setting “Obfuscate IP -Removed” is configured. This means that the IP address is no longer contained in a stored data record.